
THE DROP
The Drop – Your Source for Streetwear, Music, and Culture Welcome to The Drop, the official blog of Focus Rich Clothing — where fashion meets hustle. From exclusive streetwear releases and behind-the-scenes studio moments to trend forecasts and artist collabs, this is where you get the inside scoop. Whether you’re on the block or boarding a flight, we’ve got the culture, the content, and the drip to keep you focused.

Flowers for Nipsey Hussle & Blacc Sam: The Brot...
Focus Rich Clothing honors Nipsey Hussle and Blacc Sam — visionaries who turned streetwear into ownership, pride, and purpose for South Central LA.
Flowers for Nipsey Hussle & Blacc Sam: The Brot...
Focus Rich Clothing honors Nipsey Hussle and Blacc Sam — visionaries who turned streetwear into ownership, pride, and purpose for South Central LA.

The Collab You Slept On: Focus Rich Clothing an...
Focus Rich Clothing and Nike dropped the Air Focus Dunks quietly at $350—sold out fast, now it's reselling for $1.6K. Most missed it—and that was the point.
The Collab You Slept On: Focus Rich Clothing an...
Focus Rich Clothing and Nike dropped the Air Focus Dunks quietly at $350—sold out fast, now it's reselling for $1.6K. Most missed it—and that was the point.

Focus Rich Clothing Pop-Up Shop Hits the Beverl...
Focus Rich Clothing is hosting a 7-day pop-up shop at the Beverly Center in Los Angeles. Shop exclusive drops in person from 10AM to 8PM.
Focus Rich Clothing Pop-Up Shop Hits the Beverl...
Focus Rich Clothing is hosting a 7-day pop-up shop at the Beverly Center in Los Angeles. Shop exclusive drops in person from 10AM to 8PM.

Inside LA Streetwear: Culture, Power, and Globa...
Walk Fairfax on a Saturday and you’ll see it—LA streetwear in full force. Born in hustle, raised in hip-hop, and repped by the world.
Inside LA Streetwear: Culture, Power, and Globa...
Walk Fairfax on a Saturday and you’ll see it—LA streetwear in full force. Born in hustle, raised in hip-hop, and repped by the world.

Save 30% with Focus Rich Clothing’s Limited-Tim...
Save 30% sitewide with code FOCUSRICH30. No exclusions. Limited-time only. Click for more Focus Rich Clothing coupons.
Save 30% with Focus Rich Clothing’s Limited-Tim...
Save 30% sitewide with code FOCUSRICH30. No exclusions. Limited-time only. Click for more Focus Rich Clothing coupons.

Flowers: To Dapper Dan — Harlem’s Original Cout...
Focus Rich Clothing honors Harlem legend Dapper Dan in the Flower Series—celebrating his revolutionary impact on hip-hop and fashion culture.
Flowers: To Dapper Dan — Harlem’s Original Cout...
Focus Rich Clothing honors Harlem legend Dapper Dan in the Flower Series—celebrating his revolutionary impact on hip-hop and fashion culture.
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